Purple Innovation Stock Performance

PRPL Stock  USD 0.88  0.03  3.53%   
Purple Innovation has a performance score of 1 on a scale of 0 to 100. The company holds a Beta of 2.93, which implies a somewhat significant risk relative to the market. As the market goes up, the company is expected to outperform it. However, if the market returns are negative, Purple Innovation will likely underperform. Purple Innovation right now holds a risk of 6.53%. Please check Purple Innovation potential upside, as well as the relationship between the kurtosis and day typical price , to decide if Purple Innovation will be following its historical price patterns.

Risk-Adjusted Performance

Weak

 
Weak
 
Strong
Compared to the overall equity markets, risk-adjusted returns on investments in Purple Innovation are ranked lower than 1 (%) of all global equities and portfolios over the last 90 days. Despite quite unsteady basic indicators, Purple Innovation may actually be approaching a critical reversion point that can send shares even higher in April 2025. ...more
1
Disposition of 1895 shares by George Ulrich of Purple Innovation subject to Rule 16b-3
01/08/2025
2
Is Purple Innovation Seeing a Major Institutional Shift
02/14/2025
3
Acquisition by Robert DeMartini of 50000 shares of Purple Innovation at 2.9733 subject to Rule 16b-3
02/25/2025
4
Acquisition by Robert DeMartini of 56528 shares of Purple Innovation subject to Rule 16b-3
02/26/2025
5
Purple Innovation to Release Earnings on Tuesday - MarketBeat
03/04/2025
6
Purple Innovation to Report Fourth Quarter and Full Year 2024 Results on March 13, 2025
03/12/2025
7
Purple Innovation Reports Fourth Quarter and Full Year 2024 Results
03/13/2025
8
Q4 2024 Purple Innovation Inc Earnings Call Transcript
03/14/2025
9
Investors in Purple Innovation from five years ago are still down 88, even after 29 percent gain this past week
03/21/2025
Begin Period Cash Flow26.9 M
  

Purple Innovation Relative Risk vs. Return Landscape

If you would invest  89.00  in Purple Innovation on December 22, 2024 and sell it today you would lose (1.50) from holding Purple Innovation or give up 1.69% of portfolio value over 90 days. Purple Innovation is currently generating 0.1605% in daily expected returns and assumes 6.5302% risk (volatility on return distribution) over the 90 days horizon. In different words, 58% of stocks are less volatile than Purple, and 97% of all traded equity instruments are projected to make higher returns than the company over the 90 days investment horizon.
  Expected Return   
       Risk  
Given the investment horizon of 90 days Purple Innovation is expected to generate 7.73 times more return on investment than the market. However, the company is 7.73 times more volatile than its market benchmark. It trades about 0.02 of its potential returns per unit of risk. The Dow Jones Industrial is currently generating roughly -0.04 per unit of risk.

Purple Innovation Market Risk Analysis

Today, many novice investors tend to focus exclusively on investment returns with little concern for Purple Innovation's investment risk. Standard deviation is the most common way to measure market volatility of stocks, such as Purple Innovation, and traders can use it to determine the average amount a Purple Innovation's price has deviated from the expected return over a period of time. It is calculated by determining the expected price for the established period and then subtracting this figure from each price point. The differences are then squared, summed, and averaged to produce the variance.

Sharpe Ratio = 0.0246

Best PortfolioBest Equity
Good Returns
Average Returns
Small ReturnsPRPL
CashSmall RiskAverage RiskHigh RiskHuge Risk
Negative Returns

Estimated Market Risk

 6.53
  actual daily
58
58% of assets are less volatile

Expected Return

 0.16
  actual daily
3
97% of assets have higher returns

Risk-Adjusted Return

 0.02
  actual daily
1
99% of assets perform better
Based on monthly moving average Purple Innovation is performing at about 1% of its full potential. If added to a well diversified portfolio the total return can be enhanced and market risk can be reduced. You can increase risk-adjusted return of Purple Innovation by adding it to a well-diversified portfolio.

Purple Innovation Fundamentals Growth

Purple Stock prices reflect investors' perceptions of the future prospects and financial health of Purple Innovation, and Purple Innovation fundamentals are critical determinants of its market performance. Overall, investors pay close attention to revenue and earnings growth, profit margins, and debt levels. These fundamentals can have a significant impact on Purple Stock performance.

About Purple Innovation Performance

By examining Purple Innovation's fundamental ratios, stakeholders can obtain critical insights into Purple Innovation's financial health, operational efficiency, and overall profitability. These insights assist in making well-informed investment and management decisions. For example, a high Return on Assets and Return on Equity would indicate that Purple Innovation is effectively utilizing its assets and equity to generate significant profits, enhancing its appeal to investors. On the other hand, low ROA and ROE values could reveal issues in asset and equity management, highlighting the need for operational improvements.
Last ReportedProjected for Next Year
Days Of Inventory On Hand 67.66  50.10 
Return On Tangible Assets(0.33)(0.31)
Return On Capital Employed(0.45)(0.42)
Return On Assets(0.32)(0.30)
Return On Equity(4.85)(4.60)

Things to note about Purple Innovation performance evaluation

Checking the ongoing alerts about Purple Innovation for important developments is a great way to find new opportunities for your next move. Stock alerts and notifications screener for Purple Innovation help investors to be notified of important events, changes in technical or fundamental conditions, and significant headlines that can affect investment decisions.
Purple Innovation had very high historical volatility over the last 90 days
Purple Innovation has some characteristics of a very speculative penny stock
Purple Innovation has a very high chance of going through financial distress in the upcoming years
The company reported the previous year's revenue of 487.88 M. Net Loss for the year was (98.1 M) with profit before overhead, payroll, taxes, and interest of 196.57 M.
Purple Innovation currently holds about 41.17 M in cash with (17.85 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 0.5.
Roughly 71.0% of the company shares are owned by institutional investors
Latest headline from simplywall.st: Investors in Purple Innovation from five years ago are still down 88, even after 29 percent gain this past week
Evaluating Purple Innovation's performance can involve analyzing a variety of financial metrics and factors. Some of the key considerations to evaluate Purple Innovation's stock performance include:
  • Analyzing Purple Innovation's financial statements, including its income statement, balance sheet, and cash flow statement, helps in understanding its overall financial health and growth potential.
  • Getting a closer look at valuation ratios like price-to-earnings (P/E) ratio, price-to-sales (P/S) ratio, and price-to-book (P/B) ratio help in understanding whether Purple Innovation's stock is overvalued or undervalued compared to its peers.
  • Examining Purple Innovation's industry or sector and how it is performing can give you an idea of its growth potential and how it is positioned relative to its competitors.
  • Evaluating Purple Innovation's management team can have a significant impact on its success or failure. Reviewing the track record and experience of Purple Innovation's management team can help you assess the Company's leadership.
  • Pay attention to analyst opinions and ratings of Purple Innovation's stock. These opinions can provide insight into Purple Innovation's potential for growth and whether the stock is currently undervalued or overvalued.
It's essential to remember that evaluating Purple Innovation's stock performance is not an exact science, and many factors can impact Purple Innovation's stock market price. Therefore, it's also important to diversify your portfolio and not rely solely on one company or stock for your investments.
When determining whether Purple Innovation is a strong investment it is important to analyze Purple Innovation's competitive position within its industry, examining market share, product or service uniqueness, and competitive advantages. Beyond financials and market position, potential investors should also consider broader economic conditions, industry trends, and any regulatory or geopolitical factors that may impact Purple Innovation's future performance. For an informed investment choice regarding Purple Stock, refer to the following important reports:
Check out Your Equity Center to better understand how to build diversified portfolios, which includes a position in Purple Innovation. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in american community survey.
For more information on how to buy Purple Stock please use our How to buy in Purple Stock guide.
You can also try the Stocks Directory module to find actively traded stocks across global markets.
Is Household Appliances space expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Purple Innovation. If investors know Purple will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Purple Innovation listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth
(0.60)
Earnings Share
(0.94)
Revenue Per Share
4.554
Quarterly Revenue Growth
(0.12)
Return On Assets
(0.10)
The market value of Purple Innovation is measured differently than its book value, which is the value of Purple that is recorded on the company's balance sheet. Investors also form their own opinion of Purple Innovation's value that differs from its market value or its book value, called intrinsic value, which is Purple Innovation's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Purple Innovation's market value can be influenced by many factors that don't directly affect Purple Innovation's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Purple Innovation's value and its price as these two are different measures arrived at by different means. Investors typically determine if Purple Innovation is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Purple Innovation's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.