Is Baidu Stock a Good Investment?

Baidu Investment Advice

  BIDU
To provide specific investment advice or recommendations on Baidu Inc stock, we recommend investors consider the following general factors when evaluating Baidu Inc. This will help you to make an informed decision on whether to include Baidu in one of your diversified portfolios:
  • Examine Baidu's financial health by looking at its balance sheet, income statement, and cash flow statement. Analyze key financial ratios, such as Price-to-Earnings (P/E), Price-to-Sales (P/S), and Price-to-Book (P/B), to determine whether the stock is fairly valued or over/undervalued.
  • Research Baidu's leadership team and their track record. Good management can help Baidu navigate difficult times and make strategic decisions that benefit shareholders and increases its net worth.
  • Consider the overall health of the Interactive Media & Services space and any emerging trends that could impact Baidu's business and its evolving consumer preferences.
  • Compare Baidu's performance and market position to its competitors. Analyze how Baidu is positioned in terms of product offerings, innovation, and market share.
  • Check if Baidu pays a dividend and its dividend yield and payout ratio.
  • Review what financial analysts are saying about Baidu's stock and their price targets. However, remember that analysts' opinions can vary, and their predictions may not always be accurate.
It's important to note that investing in Baidu Inc stock, carries risks, and you should carefully consider your investment goals and risk tolerance before making any investment decisions. Also, remember that it's important for investors to have a long-term perspective and a well-diversified portfolio to manage the impact of stock market volatility on their investments. Below is a detailed guide on how to decide if Baidu Inc is a good investment.
 
Sell
 
Buy
Strong Sell
Macroaxis provides advice on Baidu Inc to complement and cross-verify current analyst consensus on Baidu Inc. Our investment recommendation engine determines the company's potential to grow exclusively from the perspective of an investor's current risk tolerance and investing horizon. To make sure Baidu is not overpriced, please confirm all Baidu Inc fundamentals, including its total debt, market capitalization, and the relationship between the gross profit and short ratio . Given that Baidu Inc has a number of shares shorted of 7.23 M, we suggest you to validate Baidu Inc market performance and probability of bankruptcy to ensure the company can sustain itself in the current economic cycle given your prevailing risk tolerance and investing horizon.

Market Performance

InsignificantDetails

Volatility

Very steadyDetails

Hype Condition

StaleDetails

Current Valuation

OvervaluedDetails

Odds Of Distress

LowDetails

Economic Sensitivity

Slowly supersedes the marketDetails

Investor Sentiment

InterestedDetails

Analyst Consensus

Strong BuyDetails

Financial Leverage

Not RatedDetails

Reporting Quality (M-Score)

UnavailableDetails

Examine Baidu Stock

Researching Baidu's stock involves analyzing various aspects of the company and its industry to make an informed investment decision. The key areas to focus on are fundamentals, business model and competitive advantage. It is also important to analyze trends in revenue, net income, and cash flow, as well as key financial ratios, such as price-to-earnings (P/E), price-to-sales (P/S), and debt-to-equity (D/E). About 27.0% of the company shares are held by institutions such as insurance companies. The company has price-to-book (P/B) ratio of 0.85. Some equities with similar Price to Book (P/B) outperform the market in the long run. Baidu Inc has Price/Earnings To Growth (PEG) ratio of 2.59. The entity recorded earning per share (EPS) of 9.1. The firm last dividend was issued on the 30th of September 2010. Baidu had 10:1 split on the 12th of May 2010.
To determine if Baidu is a good investment, evaluating the company's potential for future growth is also very important. This may include expanding into new markets, launching new products or services, or improving operational efficiency. Companies with strong growth prospects can be more attractive investments. This aspect of the research should be conducted in the context of the overall market and industry in which the company operates and should include an analysis of growth potential, competitive landscape, and any regulatory or economic factors that could impact the business. Some of the essential points regarding Baidu's research are outlined below:
Baidu Inc is unlikely to experience financial distress in the next 2 years
Latest headline from benzinga.com: Chinese Stocks Are On The Rise today Whats Going On

Baidu Quarterly Liabilities And Stockholders Equity

427.78 Billion

Baidu uses earnings reports to provide investors with an update of all three financial statements, including the income statement, the balance sheet, and the cash flow statement. Therefore, it is also crucial when considering investing in Baidu Inc. Every quarterly earnings report provides investors with an overview of sales, expenses, and net income for the most recent period. It also may provide a comparison to Baidu's previous reporting period. The quarterly earnings reports are usually disseminated to the public via Form 10-Q, which is a legal document filed with the Securities and Exchange Commission every quarter.
28th of February 2024
Upcoming Quarterly Report
View
21st of May 2024
Next Financial Report
View
31st of December 2023
Next Fiscal Quarter End
View
28th of February 2024
Next Fiscal Year End
View
30th of September 2023
Last Quarter Report
View
31st of December 2022
Last Financial Announcement
View
Earnings surprises can significantly impact Baidu's stock price both in the short term and over time. Negative earnings surprises usually result in a price decline. However, it has been seen that positive earnings surprises lead to an immediate rise in a stock's price and a gradual increase over time. This is why we often hear news about some companies beating earning projections. Financial analysts spend a large amount of time predicting earnings per share (EPS) along with other important future indicators. Many analysts use forecasting models, management guidance, and additional fundamental information to derive an EPS estimate. Below are the table of largest EPS Surprises Baidu's investors have experienced.
Reported
Fiscal Date
Estimated EPS
Reported EPS
Surprise
2008-07-23
2008-06-300.10.110.0110 
2007-10-25
2007-09-300.060.070.0116 
2007-07-25
2007-06-300.040.050.0125 
2009-07-23
2009-06-300.140.160.0214 
2008-10-22
2008-09-300.130.150.0215 
2008-02-13
2007-12-310.070.090.0228 
2007-02-14
2006-12-310.030.050.0266 
2009-10-26
2009-09-300.180.210.0316 

Baidu Target Price Consensus

Baidu target price is determined by taking all analyst projections and averaging them out. There is no one specific way to measure analysts' performance other than comparing it to past results via a very sophisticated attribution analysis. Baidu's target price projections below should be used in combination with other traditional price prediction techniques such as stock price forecasting, investor sentiment analysis, technical analysis, earnings estimate, and various momentum models.
   35  Strong Buy
Most Baidu analysts issue ratings four times a year, at intervals of three months. Ratings are usually accompanied by a target price to help potential investors understand Baidu stock's fair price compared to its market value. Analysts arrive at stock ratings after researching the public financial statements of Baidu Inc, talking to its executives and customers, or listening to those companies' conference calls.
Macroaxis Advice   Exposure   Valuation

Baidu Target Price Projection

Baidu's current and average target prices are 89.02 and 109.13, respectively. The current price of Baidu is the price at which Baidu Inc is currently trading. On the other hand, Baidu's target price is what analysts think the stock is worth or could sell for in the future. The more significant the discrepancy between the two prices, the more it stimulates investors to act.

Current Price

Baidu Market Quote on 26th of February 2025

Low Price87.04Odds
High Price89.46Odds

89.02

Target Price

Analyst Consensus On Baidu Target Price

Low Estimate99.31Odds
High Estimate121.14Odds

109.1344

Historical Lowest Forecast  99.31 Target Price  109.13 Highest Forecast  121.14
Note that most analysts generally publish their price targets in research reports on specific companies, along with recommendations for the company's stock.Although price targets are often quoted in the financial news media, there could be a delay between the publication of the latest analyst outlook on Baidu Inc and the information provided on this page.

Baidu Analyst Ratings

Baidu's analyst stock recommendations are determined by taking an average estimate of all analysts we track and classifying them as Strong Buy, Buy, Hold, Strong Sell, or Sell. Ratings generally communicate what analysts sense about Baidu stock, and they use a lot of effort and time to analyze it and arrive at a rating. That suggests that analyst recommendations are the outcome of an objective and thorough examination of Baidu's financials, market performance, and future outlook by experienced professionals. Baidu's historical ratings below, therefore, can serve as a valuable tool for investors.

Know Baidu's Top Institutional Investors

Have you ever been surprised when a price of an equity instrument such as Baidu is soaring high without any particular reason? This is usually happening because many institutional investors are aggressively trading Baidu Inc backward and forwards among themselves. Baidu's institutional investor refers to the entity that pools money to purchase Baidu's securities or originate loans. Institutional investors include commercial and private banks, credit unions, insurance companies, pension funds, hedge funds, endowments, and mutual funds. Operating companies that invest excess capital in these types of assets may also be included in the term and may influence corporate governance by exercising voting rights in their investments.
Shares
Appaloosa Lp2024-12-31
1.5 M
Dimensional Fund Advisors, Inc.2024-12-31
1.4 M
Coreview Capital Management Ltd2024-12-31
1.3 M
International Assets Investment Management, Llc2024-09-30
1.1 M
T. Rowe Price Associates, Inc.2024-12-31
M
Macquarie Group Ltd2024-12-31
967.3 K
Bank Of America Corp2024-12-31
913.5 K
Rpd Fund Management Llc2024-12-31
856.9 K
Citadel Advisors Llc2024-09-30
834.8 K
Primecap Management Company2024-12-31
12.1 M
Dodge & Cox2024-12-31
5.9 M
Note, although Baidu's institutional investors appear to be way more sophisticated than retail investors, it remains unclear if professional active investment managers can reliably enhance risk-adjusted returns by an amount that exceeds fees and expenses.

Baidu's market capitalization trends

The company currently falls under 'Large-Cap' category with a current market capitalization of 31.03 B.

Market Cap

434.79 Billion

Baidu's profitablity analysis

Last ReportedProjected for Next Year
Return On Tangible Assets 0.06  0.06 
Return On Capital Employed 0.06  0.06 
Return On Assets 0.06  0.05 
Return On Equity 0.09  0.09 
The company has Profit Margin (PM) of 0.18 %, which maeans that even a very small decline in it revenue will erase profits resulting in a net loss. This is way below average. Similarly, it shows Operating Margin (OM) of 0.11 %, which suggests for every 100 dollars of sales, it generated a net operating income of $0.11.
Determining Baidu's profitability involves analyzing its financial statements and using various financial metrics to determine if Baidu is a good buy. For example, gross profit margin measures Baidu's profitability after accounting for the cost of goods sold, while net profit margin measures profitability after accounting for all expenses. Other important metrics include return on assets, return on equity, and free cash flow. By reviewing multiple sources and metrics, you can gain a complete picture of Baidu's profitability and make more informed investment decisions.
Please note, the imprecision that can be found in Baidu's accounting process means that the reasonable investor should take a skeptical approach toward the financial statement analysis of Baidu Inc. Check Baidu's Beneish M Score to see the likelihood of Baidu's management manipulating its earnings.

Evaluate Baidu's management efficiency

Baidu Inc has return on total asset (ROA) of 0.0319 % which means that it generated a profit of $0.0319 on every $100 spent on assets. This is way below average. Similarly, it shows a return on stockholder's equity (ROE) of 0.0885 %, meaning that it created $0.0885 on every $100 dollars invested by stockholders. Baidu's management efficiency ratios could be used to measure how well Baidu manages its routine affairs as well as how well it operates its assets and liabilities. Return On Equity is likely to gain to 0.09 in 2025, whereas Return On Tangible Assets are likely to drop 0.06 in 2025. At this time, Baidu's Total Current Liabilities is comparatively stable compared to the past year. Liabilities And Stockholders Equity is likely to gain to about 449.2 B in 2025, whereas Non Current Liabilities Total is likely to drop slightly above 34.9 B in 2025.
Last ReportedProjected for Next Year
Book Value Per Share 101.65  106.74 
Tangible Book Value Per Share 90.80  95.34 
Enterprise Value Over EBITDA 7.54  7.17 
Price Book Value Ratio 0.82  0.86 
Enterprise Value Multiple 7.54  7.17 
Price Fair Value 0.82  0.86 
Enterprise Value281.3 B447 B
Management at Baidu Inc focuses on leveraging technology and optimizing operations. We evaluate the impact of these focuses on the company's financial health and stock performance.
Beta
0.456

Basic technical analysis of Baidu Stock

As of the 26th of February, Baidu shows the Downside Deviation of 3.26, mean deviation of 2.26, and Risk Adjusted Performance of 0.0338. Baidu Inc technical analysis gives you the methodology to make use of historical prices and volume patterns to determine a pattern that approximates the direction of the firm's future prices.

Baidu's Outstanding Corporate Bonds

Baidu issues bonds to finance its operations. Corporate bonds make up one of the largest components of the U.S. bond market, which is considered the world's largest securities market. Baidu Inc uses the proceeds from bond sales for a wide variety of purposes, including financing ongoing mergers and acquisitions, buying new equipment, investing in research and development, buying back their own stock, paying dividends to shareholders, and even refinancing existing debt. Most Baidu bonds can be classified according to their maturity, which is the date when Baidu Inc has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.

Understand Baidu's technical and predictive indicators

Using predictive indicators to make investment decisions involves analyzing Baidu's various financial and market-based factors to help forecast future trends and identify investment opportunities. Select the indicators that are most relevant to your investment strategy. Each indicator has its own strengths and weaknesses, so it's essential to combine multiple indicators to get a more comprehensive view of the market and reduce the risk of making poor decisions based on limited data.

Consider Baidu's intraday indicators

Baidu intraday indicators are useful technical analysis tools used by many experienced traders. Just like the conventional technical analysis, daily indicators help intraday investors to analyze the price movement with the timing of Baidu stock daily movement. By combining multiple daily indicators into a single trading strategy, you can limit your risk while still earning strong returns on your managed positions.

Baidu Corporate Filings

6K
25th of February 2025
A report filed by foreign private issuers with SEC. A foreign private issuer is a non-U.S. company with securities traded on U.S. exchanges.
ViewVerify
F3
27th of September 2024
An amendment to the original Schedule 13D filing
ViewVerify
7th of June 2024
Other Reports
ViewVerify
Baidu time-series forecasting models is one of many Baidu's stock analysis techniques aimed to predict future share value based on previously observed values. Time-series forecasting models ae widely used for non-stationary data. Non-stationary data are called the data whose statistical properties e.g. the mean and standard deviation are not constant over time but instead, these metrics vary over time. These non-stationary Baidu's historical data is usually called time-series. Some empirical experimentation suggests that the statistical forecasting models outperform the models based exclusively on fundamental analysis to predict the direction of the market movement and maximize returns from investment trading.

Baidu Stock media impact

Far too much social signal, news, headlines, and media speculation about Baidu that are available to investors today. That information is available publicly through Baidu media outlets and privately through word of mouth or via Baidu internal channels. However, regardless of the origin, that massive amount of Baidu data is challenging to quantify into actionable patterns, especially for investors that are not very sophisticated with ever-evolving tools and techniques used in the investment management field.
A primary focus of Baidu news analysis is to determine if its current price reflects all relevant headlines and social signals impacting the current market conditions. A news analyst typically looks at the history of Baidu relative headlines and hype rather than examining external drivers such as technical or fundamental data. It is believed that price action tends to repeat itself due to investors' collective, patterned thinking related to Baidu's headlines and news coverage data. This data is often completely overlooked or insufficiently analyzed for actionable insights to drive Baidu alpha.

Baidu Sentiment by Major News Outlets

Investor sentiment, mood or attitude towards Baidu can have a significant impact on its stock price or the market as a whole. This sentiment can be positive or negative, and various factors, such as economic indicators, news events, or market trends, can influence it. When investor sentiment is positive, investors are more likely to buy stocks, increasing demand and increasing the stock price. Positive investor sentiment can be driven by good news about the company or the broader market, such as solid earnings reports or positive economic data.
Note that negative investor sentiment can cause investors to sell stocks, leading to a decrease in demand and a drop in the stock price. Negative sentiment can be driven by factors such as poor earnings reports, negative news about the company or industry, or broader economic concerns. It's important to note that investor sentiment is just one of many factors that can affect stock prices. Other factors, such as company performance, industry trends, and global economic conditions, can also play a significant role in determining the value of a stock.

Baidu Inc Historical Investor Sentiment

Investor biases related to Baidu's public news can be used to forecast risks associated with an investment in Baidu. The trend in average sentiment can be used to explain how an investor holding Baidu can time the market purely based on public headlines and social activities around Baidu Inc. Please note that most equities that are difficult to arbitrage are affected by market sentiment the most.
Baidu's market sentiment shows the aggregated news analyzed to detect positive and negative mentions from the text and comments. The data is normalized to provide daily scores for Baidu and other traded tickers. The bigger the bubble, the more accurate the estimated score. Higher bars for a given day show more participation in the average Baidu news discussions. The higher the estimate score, the more favorable the investor's outlook on Baidu.

Baidu Maximum Pain Price Across May 16th 2025 Option Contracts

Baidu's options can also be used to analyze investors' bias and current market sentiment in the context of behavioral finance. For example, Max pain usually refers to a trading concept that asserts that market manipulation can cause the market price of Baidu close to the expiration of its current option contract to expire worthlessly. According to most research, about 35% of options are not executed, with roughly 50% traded out before expiration. So, Max pain occurs when market makers reach a net favorable position across all options at a strike price where option holders stand to lose the most money. By contrast, option sellers may reap the most after selling more options than buying, causing them to expire worthlessly. Please continue to view the detailed analysis of Baidu's options.

Baidu Corporate Management

Shanshan CuiSenior AdministrationProfile
Rong LuoExecutive GroupProfile
Zhenyu LiSenior IDGProfile
Juan LinDirector RelationsProfile

Additional Tools for Baidu Stock Analysis

When running Baidu's price analysis, check to measure Baidu's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Baidu is operating at the current time. Most of Baidu's value examination focuses on studying past and present price action to predict the probability of Baidu's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Baidu's price. Additionally, you may evaluate how the addition of Baidu to your portfolios can decrease your overall portfolio volatility.