Harte Hanks Valuation
| HHS Stock | USD 4.36 0.62 12.45% |
At this time, the firm appears to be undervalued. Harte Hanks retains a regular Real Value of $4.66 per share. The prevalent price of the firm is $4.36. Our model calculates the value of Harte Hanks from evaluating the firm fundamentals such as Current Valuation of 56.17 M, return on asset of -0.18, and Return On Equity of -1.43 as well as inspecting its technical indicators and probability of bankruptcy.
Undervalued
Today
Please note that Harte Hanks' price fluctuation is slightly risky at this time. Calculation of the real value of Harte Hanks is based on 3 months time horizon. Increasing Harte Hanks' time horizon generally increases the accuracy of value calculation and significantly improves the predictive power of the methodology used.
The fair value of the Harte stock is determined by what a typical buyer is willing to pay for full or partial control of Harte Hanks. Since Harte Hanks is currently traded on the exchange, buyers and sellers on that exchange determine the market value of Harte Stock. However, Harte Hanks' intrinsic value may or may not be the same as its current market price, in which case there is an opportunity to profit from the mispricing, assuming the market price will eventually merge with its intrinsic value. | Historical | Market 4.36 | Real 4.66 | Hype 4.36 | Naive 4.47 |
The intrinsic value of Harte Hanks' stock can be calculated using various methods such as discounted cash flow analysis, price-to-earnings ratio, or price-to-book ratio. That value may differ from its current market price, which is determined by supply and demand factors such as investor sentiment, market trends, news, and other external factors that may influence Harte Hanks' stock price. It is important to note that the real value of any stock may change over time based on changes in the company's performance.
Estimating the potential upside or downside of Harte Hanks helps investors to forecast how Harte stock's addition to their portfolios will impact the overall performance. We also use other valuation drivers to help us estimate the true value of Harte Hanks more accurately as focusing exclusively on Harte Hanks' fundamentals will not take into account other important factors: Harte Hanks Total Value Analysis
Harte Hanks is currently forecasted to have company total value of 56.17 M with market capitalization of 42.13 M, debt of 28.51 M, and cash on hands of 10.57 M. Please note that company total value may be misleading and is a subject to accounting gimmicks. We encourage investors to carefully check all of the Harte Hanks fundamentals before making security assessment based on enterprise value of the company| Takeover Price | Market Cap | Debt Obligations | Cash |
56.17 M | 42.13 M | 28.51 M | 10.57 M |
Harte Hanks Investor Information
About 28.0% of the company shares are held by company insiders. The company has price-to-book (P/B) ratio of 1.75. Some equities with similar Price to Book (P/B) outperform the market in the long run. Harte Hanks has Price/Earnings To Growth (PEG) ratio of 1.19. The entity recorded a loss per share of 4.1. The firm last dividend was issued on the 26th of February 2016. Harte Hanks had 1:10 split on the 1st of February 2018. Based on the key indicators related to Harte Hanks' liquidity, profitability, solvency, and operating efficiency, Harte Hanks is not in a good financial situation at the present time. It has a very high likelihood of going through financial trouble in April.Harte Hanks Asset Utilization
The asset utilization indicator refers to the revenue earned for every dollar of assets a company currently reports. Harte Hanks has an asset utilization ratio of 155.99 percent. This implies that the Company is making $1.56 for each dollar of assets. An increasing asset utilization means that Harte Hanks is more efficient with each dollar of assets it utilizes for everyday operations.Harte Hanks Ownership Allocation
The market capitalization of Harte Hanks is $42.13 Million. Harte Hanks secures significant amount of outstanding shares owned by insiders. An insider is usually defined as a CEO, other corporate executive, director, or institutional investor who own at least 10% of the company's outstanding shares. Note, that even with negative profits, if the true value of the firm is larger than the current market value, you may still be able to generate positive returns on investment in this company.Harte Hanks Profitability Analysis
The company reported the last year's revenue of 191.49 M. Reported Net Loss for the year was (1.57 M) with profit before taxes, overhead, and interest of 35.81 M.About Harte Hanks Valuation
The stock valuation mechanism determines Harte Hanks' current worth on a daily basis. In general, an absolute valuation approach attempts to find the value of Harte Hanks based exclusively on its fundamental and basic technical indicators. As compared to an absolute model, our relative valuation model uses a comparative analysis of Harte Hanks. We calculate exposure to Harte Hanks's market risk, different technical and fundamental indicators, and relevant financial multiples and ratios and then compare them to those of Harte Hanks's related companies.Harte Hanks, Inc. operates as a customer experience company in the United States and internationally. Harte Hanks, Inc. was founded in 1923 and is headquartered in Chelmsford, Massachusetts. Harte Hanks operates under Advertising Agencies classification in the United States and is traded on NASDAQ Exchange. It employs 2500 people.
Harte Hanks Growth Indicators
Investing in growth stocks can be very risky. If the company such as Harte Hanks does not do well, investors take a loss on the stock when it is time to sell. Also, because growth stocks typically do not pay dividends, the only opportunity an investor has to make money on their investment is when they eventually sell their shares.
| Common Stock Shares Outstanding | 7.3 M | |
| Quarterly Earnings Growth Y O Y | -0.903 | |
| Forward Price Earnings | 14.2857 |
Additional Tools for Harte Stock Analysis
When running Harte Hanks' price analysis, check to measure Harte Hanks' market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Harte Hanks is operating at the current time. Most of Harte Hanks' value examination focuses on studying past and present price action to predict the probability of Harte Hanks' future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Harte Hanks' price. Additionally, you may evaluate how the addition of Harte Hanks to your portfolios can decrease your overall portfolio volatility.