Is MediaAlpha Stock a Good Investment?

MediaAlpha Investment Advice

  MAX
To provide specific investment advice or recommendations on MediaAlpha stock, we recommend investors consider the following general factors when evaluating MediaAlpha. This will help you to make an informed decision on whether to include MediaAlpha in one of your diversified portfolios:
  • Examine MediaAlpha's financial health by looking at its balance sheet, income statement, and cash flow statement. Analyze key financial ratios, such as Price-to-Earnings (P/E), Price-to-Sales (P/S), and Price-to-Book (P/B), to determine whether the stock is fairly valued or over/undervalued.
  • Research MediaAlpha's leadership team and their track record. Good management can help MediaAlpha navigate difficult times and make strategic decisions that benefit shareholders and increases its net worth.
  • Consider the overall health of the Interactive Media & Services space and any emerging trends that could impact MediaAlpha's business and its evolving consumer preferences.
  • Compare MediaAlpha's performance and market position to its competitors. Analyze how MediaAlpha is positioned in terms of product offerings, innovation, and market share.
  • Check if MediaAlpha pays a dividend and its dividend yield and payout ratio.
  • Review what financial analysts are saying about MediaAlpha's stock and their price targets. However, remember that analysts' opinions can vary, and their predictions may not always be accurate.
It's important to note that investing in MediaAlpha stock, carries risks, and you should carefully consider your investment goals and risk tolerance before making any investment decisions. Also, remember that it's important for investors to have a long-term perspective and a well-diversified portfolio to manage the impact of stock market volatility on their investments. Below is a detailed guide on how to decide if MediaAlpha is a good investment.
 
Sell
 
Buy
Strong Sell
We provide investment recommendation to complement the last-minute expert consensus on MediaAlpha. Our dynamic recommendation engine harnesses a multidimensional algorithm to analyze the entity's potential to grow using all technical and fundamental data available at the time. To make sure MediaAlpha is not overpriced, please verify all MediaAlpha fundamentals, including its number of shares shorted, current ratio, total asset, as well as the relationship between the ebitda and price to earnings to growth . Given that MediaAlpha has a number of shares shorted of 1.37 M, we recommend you to check MediaAlpha market performance and probability of bankruptcy to ensure the company can sustain itself in the current economic cycle given your last-minute risk tolerance and investing horizon.

Market Performance

Very WeakDetails

Volatility

Slightly riskyDetails

Hype Condition

StaleDetails

Current Valuation

OvervaluedDetails

Odds Of Distress

LowDetails

Economic Sensitivity

Moves totally opposite to the marketDetails

Investor Sentiment

AlarmedDetails

Analyst Consensus

Strong BuyDetails

Financial Leverage

Not RatedDetails

Reporting Quality (M-Score)

UnavailableDetails

Examine MediaAlpha Stock

Researching MediaAlpha's stock involves analyzing various aspects of the company and its industry to make an informed investment decision. The key areas to focus on are fundamentals, business model and competitive advantage. It is also important to analyze trends in revenue, net income, and cash flow, as well as key financial ratios, such as price-to-earnings (P/E), price-to-sales (P/S), and debt-to-equity (D/E). About 41.0% of the company outstanding shares are owned by corporate insiders. The company had not issued any dividends in recent years.
To determine if MediaAlpha is a good investment, evaluating the company's potential for future growth is also very important. This may include expanding into new markets, launching new products or services, or improving operational efficiency. Companies with strong growth prospects can be more attractive investments. This aspect of the research should be conducted in the context of the overall market and industry in which the company operates and should include an analysis of growth potential, competitive landscape, and any regulatory or economic factors that could impact the business. Some of the essential points regarding MediaAlpha's research are outlined below:
MediaAlpha generated a negative expected return over the last 90 days
MediaAlpha has high historical volatility and very poor performance
About 56.0% of the company shares are owned by institutional investors
Latest headline from finance.yahoo.com: Netflix chief Ted Sarandos says Max should have just been called HBO

MediaAlpha Quarterly Liabilities And Stockholders Equity

262.45 Million

MediaAlpha uses earnings reports to provide investors with an update of all three financial statements, including the income statement, the balance sheet, and the cash flow statement. Therefore, it is also crucial when considering investing in MediaAlpha. Every quarterly earnings report provides investors with an overview of sales, expenses, and net income for the most recent period. It also may provide a comparison to MediaAlpha's previous reporting period. The quarterly earnings reports are usually disseminated to the public via Form 10-Q, which is a legal document filed with the Securities and Exchange Commission every quarter.
22nd of February 2024
Upcoming Quarterly Report
View
2nd of May 2024
Next Financial Report
View
31st of December 2023
Next Fiscal Quarter End
View
22nd of February 2024
Next Fiscal Year End
View
30th of September 2023
Last Quarter Report
View
31st of December 2022
Last Financial Announcement
View
Earnings surprises can significantly impact MediaAlpha's stock price both in the short term and over time. Negative earnings surprises usually result in a price decline. However, it has been seen that positive earnings surprises lead to an immediate rise in a stock's price and a gradual increase over time. This is why we often hear news about some companies beating earning projections. Financial analysts spend a large amount of time predicting earnings per share (EPS) along with other important future indicators. Many analysts use forecasting models, management guidance, and additional fundamental information to derive an EPS estimate. Below are the table of largest EPS Surprises MediaAlpha's investors have experienced.
Reported
Fiscal Date
Estimated EPS
Reported EPS
Surprise
2021-05-13
2021-03-310.030.04910.019163 
2021-08-12
2021-06-300.01-0.01-0.02200 
2023-05-04
2023-03-31-0.2-0.23-0.0315 
2024-10-30
2024-09-300.130.170.0430 
2022-02-24
2021-12-31-0.01-0.05-0.04400 
2020-12-10
2020-09-300.120.08-0.0433 
2024-07-31
2024-06-300.010.070.06600 
2023-08-02
2023-06-30-0.26-0.32-0.0623 

MediaAlpha Target Price Consensus

MediaAlpha target price is determined by taking all analyst projections and averaging them out. There is no one specific way to measure analysts' performance other than comparing it to past results via a very sophisticated attribution analysis. MediaAlpha's target price projections below should be used in combination with other traditional price prediction techniques such as stock price forecasting, investor sentiment analysis, technical analysis, earnings estimate, and various momentum models.
   8  Strong Buy
Most MediaAlpha analysts issue ratings four times a year, at intervals of three months. Ratings are usually accompanied by a target price to help potential investors understand MediaAlpha stock's fair price compared to its market value. Analysts arrive at stock ratings after researching the public financial statements of MediaAlpha, talking to its executives and customers, or listening to those companies' conference calls.
Macroaxis Advice   Exposure   Valuation

MediaAlpha Target Price Projection

MediaAlpha's current and average target prices are 9.79 and 21.86, respectively. The current price of MediaAlpha is the price at which MediaAlpha is currently trading. On the other hand, MediaAlpha's target price is what analysts think the stock is worth or could sell for in the future. The more significant the discrepancy between the two prices, the more it stimulates investors to act.

Current Price

MediaAlpha Market Quote on 20th of March 2025

Low Price9.64Odds
High Price10.07Odds

9.79

Target Price

Analyst Consensus On MediaAlpha Target Price

Low Estimate19.89Odds
High Estimate24.26Odds

21.8571

Historical Lowest Forecast  19.89 Target Price  21.86 Highest Forecast  24.26
Note that most analysts generally publish their price targets in research reports on specific companies, along with recommendations for the company's stock.Although price targets are often quoted in the financial news media, there could be a delay between the publication of the latest analyst outlook on MediaAlpha and the information provided on this page.

MediaAlpha Analyst Ratings

MediaAlpha's analyst stock recommendations are determined by taking an average estimate of all analysts we track and classifying them as Strong Buy, Buy, Hold, Strong Sell, or Sell. Ratings generally communicate what analysts sense about MediaAlpha stock, and they use a lot of effort and time to analyze it and arrive at a rating. That suggests that analyst recommendations are the outcome of an objective and thorough examination of MediaAlpha's financials, market performance, and future outlook by experienced professionals. MediaAlpha's historical ratings below, therefore, can serve as a valuable tool for investors.

Know MediaAlpha's Top Institutional Investors

Have you ever been surprised when a price of an equity instrument such as MediaAlpha is soaring high without any particular reason? This is usually happening because many institutional investors are aggressively trading MediaAlpha backward and forwards among themselves. MediaAlpha's institutional investor refers to the entity that pools money to purchase MediaAlpha's securities or originate loans. Institutional investors include commercial and private banks, credit unions, insurance companies, pension funds, hedge funds, endowments, and mutual funds. Operating companies that invest excess capital in these types of assets may also be included in the term and may influence corporate governance by exercising voting rights in their investments.
Shares
Qube Research & Technologies2024-12-31
670.2 K
Morgan Stanley - Brokerage Accounts2024-12-31
611.1 K
State Street Corp2024-12-31
606 K
Nuveen Asset Management, Llc2024-12-31
587.6 K
Renaissance Technologies Corp2024-12-31
539.3 K
Jacobs Levy Equity Management, Inc.2024-12-31
476.3 K
Aqr Capital Management Llc2024-12-31
472.2 K
Centerbook Partners Lp2024-12-31
471.9 K
Lazard Asset Management Llc2024-12-31
456.6 K
White Mountains Insurance Group Ltd.2024-12-31
17.9 M
Vanguard Group Inc2024-12-31
3.6 M
Note, although MediaAlpha's institutional investors appear to be way more sophisticated than retail investors, it remains unclear if professional active investment managers can reliably enhance risk-adjusted returns by an amount that exceeds fees and expenses.

MediaAlpha's market capitalization trends

The company currently falls under 'Small-Cap' category with a total capitalization of 641.06 M.

Market Cap

767.98 Million

MediaAlpha's profitablity analysis

Last ReportedProjected for Next Year
Return On Tangible Assets 0.09  0.09 
Return On Capital Employed 0.33  0.19 
Return On Assets 0.06  0.07 
Return On Equity 6.99  7.34 
The company has Net Profit Margin of 0.02 %, which implies that it may need a different competitive strategy as even a very small decline in it revenue may erase profits and result in a net loss. This is way below average. In the same way, it shows Net Operating Margin of 0.1 %, which entails that for every 100 dollars of revenue, it generated $0.1 of operating income.
Determining MediaAlpha's profitability involves analyzing its financial statements and using various financial metrics to determine if MediaAlpha is a good buy. For example, gross profit margin measures MediaAlpha's profitability after accounting for the cost of goods sold, while net profit margin measures profitability after accounting for all expenses. Other important metrics include return on assets, return on equity, and free cash flow. By reviewing multiple sources and metrics, you can gain a complete picture of MediaAlpha's profitability and make more informed investment decisions.
Please note, the imprecision that can be found in MediaAlpha's accounting process means that the reasonable investor should take a skeptical approach toward the financial statement analysis of MediaAlpha. Check MediaAlpha's Beneish M Score to see the likelihood of MediaAlpha's management manipulating its earnings.

Evaluate MediaAlpha's management efficiency

MediaAlpha has Return on Asset of 0.1616 % which means that on every $100 spent on assets, it made $0.1616 of profit. This is way below average. MediaAlpha's management efficiency ratios could be used to measure how well MediaAlpha manages its routine affairs as well as how well it operates its assets and liabilities. At this time, MediaAlpha's Return On Tangible Assets are fairly stable compared to the past year. Return On Assets is likely to rise to 0.07 in 2025, whereas Return On Capital Employed is likely to drop 0.19 in 2025. At this time, MediaAlpha's Non Current Assets Total are fairly stable compared to the past year. Other Current Assets is likely to rise to about 6.3 M in 2025, whereas Total Assets are likely to drop slightly above 201.6 M in 2025.
Last ReportedProjected for Next Year
Book Value Per Share(0.87)(0.92)
Tangible Book Value Per Share(2.15)(2.26)
Enterprise Value Over EBITDA 12.67  12.04 
Price Book Value Ratio 251.83  264.43 
Enterprise Value Multiple 12.67  12.04 
Price Fair Value 251.83  264.43 
Enterprise Value564.4 M864 M
Evaluating the management effectiveness of MediaAlpha allows investors to assess its financial health and operational efficiency. Coupled with an analysis of its growth prospects and the current market dynamics, we evaluate the stock's true value and future potential. Key indicators such as revenue, earnings or debt levels are examined alongside external factors like economic trends and regulatory changes. The MediaAlpha Stock analysis seeks to determine whether the stock is undervalued, appropriately priced, or overvalued, thereby guiding your investment decisions.
Beta
1.16

Basic technical analysis of MediaAlpha Stock

As of the 20th of March, MediaAlpha secures the Risk Adjusted Performance of (0.02), standard deviation of 4.03, and Mean Deviation of 2.77. In connection with fundamental indicators, the technical analysis model lets you check existing technical drivers of MediaAlpha, as well as the relationship between them.

MediaAlpha's insider trading activities

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific MediaAlpha insiders, such as employees or executives, is commonly permitted as long as it does not rely on MediaAlpha's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases MediaAlpha insiders are required to file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.

MediaAlpha's Outstanding Corporate Bonds

MediaAlpha issues bonds to finance its operations. Corporate bonds make up one of the largest components of the U.S. bond market, which is considered the world's largest securities market. MediaAlpha uses the proceeds from bond sales for a wide variety of purposes, including financing ongoing mergers and acquisitions, buying new equipment, investing in research and development, buying back their own stock, paying dividends to shareholders, and even refinancing existing debt. Most MediaAlpha bonds can be classified according to their maturity, which is the date when MediaAlpha has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.

Understand MediaAlpha's technical and predictive indicators

Using predictive indicators to make investment decisions involves analyzing MediaAlpha's various financial and market-based factors to help forecast future trends and identify investment opportunities. Select the indicators that are most relevant to your investment strategy. Each indicator has its own strengths and weaknesses, so it's essential to combine multiple indicators to get a more comprehensive view of the market and reduce the risk of making poor decisions based on limited data.

Consider MediaAlpha's intraday indicators

MediaAlpha intraday indicators are useful technical analysis tools used by many experienced traders. Just like the conventional technical analysis, daily indicators help intraday investors to analyze the price movement with the timing of MediaAlpha stock daily movement. By combining multiple daily indicators into a single trading strategy, you can limit your risk while still earning strong returns on your managed positions.

MediaAlpha Corporate Filings

F4
18th of March 2025
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
8K
24th of February 2025
Report filed with the SEC to announce major events that shareholders should know about
ViewVerify
F3
18th of February 2025
The report used by insiders such as officers, directors, and major shareholders (beneficial owners holding more than 10% of any class of the company's equity securities) to declare their ownership of a company's stock
ViewVerify
13A
12th of November 2024
The form used by investors holding more than 5% of a company's stock, to report their beneficial ownership pursuant to Rule 13d-1 or Rule 13d-2 under the Securities Exchange Act of 1934
ViewVerify
MediaAlpha time-series forecasting models is one of many MediaAlpha's stock analysis techniques aimed to predict future share value based on previously observed values. Time-series forecasting models ae widely used for non-stationary data. Non-stationary data are called the data whose statistical properties e.g. the mean and standard deviation are not constant over time but instead, these metrics vary over time. These non-stationary MediaAlpha's historical data is usually called time-series. Some empirical experimentation suggests that the statistical forecasting models outperform the models based exclusively on fundamental analysis to predict the direction of the market movement and maximize returns from investment trading.

MediaAlpha Stock media impact

Far too much social signal, news, headlines, and media speculation about MediaAlpha that are available to investors today. That information is available publicly through MediaAlpha media outlets and privately through word of mouth or via MediaAlpha internal channels. However, regardless of the origin, that massive amount of MediaAlpha data is challenging to quantify into actionable patterns, especially for investors that are not very sophisticated with ever-evolving tools and techniques used in the investment management field.
A primary focus of MediaAlpha news analysis is to determine if its current price reflects all relevant headlines and social signals impacting the current market conditions. A news analyst typically looks at the history of MediaAlpha relative headlines and hype rather than examining external drivers such as technical or fundamental data. It is believed that price action tends to repeat itself due to investors' collective, patterned thinking related to MediaAlpha's headlines and news coverage data. This data is often completely overlooked or insufficiently analyzed for actionable insights to drive MediaAlpha alpha.

MediaAlpha Sentiment by Major News Outlets

Investor sentiment, mood or attitude towards MediaAlpha can have a significant impact on its stock price or the market as a whole. This sentiment can be positive or negative, and various factors, such as economic indicators, news events, or market trends, can influence it. When investor sentiment is positive, investors are more likely to buy stocks, increasing demand and increasing the stock price. Positive investor sentiment can be driven by good news about the company or the broader market, such as solid earnings reports or positive economic data.
Note that negative investor sentiment can cause investors to sell stocks, leading to a decrease in demand and a drop in the stock price. Negative sentiment can be driven by factors such as poor earnings reports, negative news about the company or industry, or broader economic concerns. It's important to note that investor sentiment is just one of many factors that can affect stock prices. Other factors, such as company performance, industry trends, and global economic conditions, can also play a significant role in determining the value of a stock.

MediaAlpha Corporate Management

Amy YehSenior Vice President - TechnologyProfile
Jeffrey EsqGeneral SecretaryProfile
David LoweIndependent DirectorProfile
Lance MartinezGeneral Counsel, SecretaryProfile
Jeffrey SweetserSenior HLMProfile
Cathy CunninghamChief OfficerProfile

Additional Tools for MediaAlpha Stock Analysis

When running MediaAlpha's price analysis, check to measure MediaAlpha's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy MediaAlpha is operating at the current time. Most of MediaAlpha's value examination focuses on studying past and present price action to predict the probability of MediaAlpha's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move MediaAlpha's price. Additionally, you may evaluate how the addition of MediaAlpha to your portfolios can decrease your overall portfolio volatility.